Professional English for the media 2
1- How usually the national broadcasting organizations are
funded or supported?
2- Where do audiences originate?
3- How the invention of radio in the late 19th century
altered for all time the practice of propaganda?
4- Why the critique of commercialism is difficult to
reconcile?
English for professional life 2
1- Think about the situation in Turkey and then globally
over the next five years and answer the questions below according to STEEP
factors.
· Which
segment do you think will grow slowest?
· Which STEEP
factors are pushing sales up or down?
· How are they
doing this?
There are 4 organizational cultures; according to the
explanations of each company, specify which culture they are using and why;
then draw the chart of the culture.
· 8 Toyota
Motor Corporation’s organizational culture defines the responses of employees
to challenges the company faces in the market. As a global leader in the
automobile industry, Toyota uses its organizational culture to maximize human
resource capabilities in innovation. The company also benefits from its
organizational culture in terms of support for problem solving.
· 8 Apple’s
organizational culture is a key factor in the company’s success. A company’s
organizational culture determines capabilities in supporting changes, new policies
and new strategies.
Professional English for the Media 1
Name the 7 news values and write a news using at least 4 of
them
English for professional life 1
Name the 5 culture dimension and explain one of them.
